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Groupola’s iphone 4 for £99 a publicity failure?

Like thousands of other twitter users, I waited with great anticipation this morning for the “secret” email to come through from @groupola announcing when the unbeatable  SIM-free iPhone 4s for the knockdown price of £99 – as opposed to its normal retail price of £499 would be available.

Armed with aforementioned URL I, like so many disgruntled and angry potential customers waited and waited and waited to get through. The result was the same whatever one tried – FAILURE with a capital “F” !! no hablo ingles, no bloody chance more like – was it ever going to happen? Probably not!

The rule of thumb should always be – if it sounds too good to be true then it usually isn’t! You have to call into question what Groupola were thinking about with this. If they had bought 300 phones at £499 to sell on to the lucky few that managed to get through they would have suffered a huge financial kick up the backside:

300 *£499 = -£149,700 + £29,700 (300 *£99) = LOSS of £120,000

(UPDATE) – now led to believe only 200 phones were available to buy therefore figures now lead to a Loss of £80,000.

I think I’ve worked out the math correctly!

So with such a huge hit, are we to really believe that there were 300 available at all? The Groupola website crashed under the inevitable strain of traffic and twitter was rife with suggestions that the whole exercise was nothing more than a con. I’m not suggesting this is the case for one minute but questions will be asked and for sure Groupola will have taken a huge hit on the negative publicity that is sure to circulate twitter and blogs around the web over the next 48 hours.

Groupola’s public …

Top Cashback

I have been a member of the Quidco family for over a year now and been very happy with the savings I’ve made on purchases, £254.92 so far – not bad is it!

With this in mind, and always keen to save money and get the best deal possible, (who isn’t?!!) I came across a new site today called Top Cashback – apparently it has been the best kept secret for four years now. I can’t believe I haven’t come across it before now!

The site appears to have a lot more relationships with retailers than quidco and one thing it has right from the offset – no annual fees (ever). Quidco takes £5 from your account every year and given that Top Cashback don’t, I think I’ll give these guys a go – nothing to lose right ?!!!

So there you have it, sounds and looks like a great deal so why not sign up and try it out for yourself – remember no costs involved and you can only save money on your purchases! I was sceptical about quidco before I tried it but I am glad I jumped on the bandwagon, it has given me a lot more confidence to try this new site out now!

To give you an idea, if you took out car insurance with AVIVA – you’d be rewarded with £70 cashback – and given that the average annual fee is around £200 – £300 – that’s a great saving!